BEANZ

The Beanz Coffee project showcases the creation of a complete brand identity, with a strong emphasis on packaging and logo design. The hand-drawn logo adds warmth and authenticity, while a carefully selected palette of black, pastel brown, and white highlights the brand’s natural yet elegant character. Packaging variations were developed in black, white, and wood-inspired designs, ensuring each stands out while maintaining a consistent identity. Special focus was placed on typography, using playful lettering to give the packaging a distinctive and memorable look on the shelves.